APPLE IS CELEBRATING THE DEBUT OF THE NEW IPHONE 13. THE TECH GIANT ROLLED OUT THE NEW IPHONE ALONG WITH A NEW APPLE WATCH AND NEW IPADS. THERE WERE NO MAJOR DESIGN CHANGES... BUT APPE DID UPGRADE THE DEVICES' CAMERAS AND OVERALL PERFORMANCE.
RIGHT NOW... WE'RE LOOKING AT THE NEW IPHONES.... WITH MSU DENVER COMPUTER SCIENCE PROFESSOR STEVE BEATY.
-- The unveiling event marked a return to basics for Apple with predictable improvements that included better cameras, longer-lasting battery and faster processing on its devices.
--there were some pleasant new additions, including a jaw dropping storage option for the Pro models and a newPortrait mode for shooting videos. And, contrary to some rumors, Apple made upgrades without raising the base price of its various models.
--The iPhone continues to be a major revenue driver for the companyand remains central to its ecosystem of products.
-- The product release comes amid some uncertainty: AUS judge ruled last week that Apple can no longer prohibit app developers from directing users to payment options outside the App Store. The company is facing antitrust scrutiny from regulators in the US and abroad.